Unlock Your Podcasting Freedom: Why Now Is the Perfect Time to Start Your Show
Let me tell you something that’s going to change your perspective on podcasting forever. I recently had an incredible conversation with Dave, a fellow podcaster who’s hosting NINE different shows and cranking out 10-12 episodes per week. Yes, you read that right – nine shows! But here’s the kicker: he started with just one show and a simple idea, just like you can.
This conversation opened my eyes to something I’m calling “podcasting freedom” – the incredible liberation that comes from realizing you don’t need permission, perfect equipment, or even a bulletproof plan to start sharing your voice with the world. You just need to begin.
The Beautiful Truth About Podcasting Freedom
What struck me most about Dave’s journey wasn’t his impressive nine-show empire – it was how he got started. He told me his background in music editing naturally led him to podcasting, and I love how he put it: “All I need is an idea.” That’s podcasting freedom right there – the realization that your unique perspective, combined with today’s accessible technology, is all you need to create something meaningful.
Think about it: how many times have you listened to a podcast and thought, “I could do this better” or “I have something to say about this topic”? That’s not arrogance talking – that’s your inner entrepreneur recognizing an opportunity. Dave’s story proves that podcasting freedom isn’t reserved for the tech-savvy or the perfectly polished. It’s available to anyone willing to press record and start the conversation.
Breaking Down the Barriers to Your Podcasting Freedom
One of the biggest myths holding people back from experiencing true podcasting freedom is the belief that you need expensive equipment and complex setups. Dave completely shattered this illusion during our chat. Want to know what he uses for his 2,000+ episodes? A $50 USB microphone from Amazon. That’s it.
He even created a website called podcastforfree.com specifically to show people all the free tools available to get started. As he explained, “The idea of having 15 different subscriptions every month you have to pay for and hundreds and thousands of dollars worth of equipment is a barrier to entry for many people.” This is exactly the kind of thinking that unlocks podcasting freedom – focusing on what you can do right now, not what you think you need.
Here’s his genius advice: find a podcaster who sounds like you and reach out to them about their setup. Why? Because a rich, deep voice might need different equipment than a higher-pitched voice. It’s not about having the most expensive gear – it’s about having the right gear for YOUR voice.
The Creative Playground of Podcasting Freedom
What really excites me about podcasting freedom is the creative possibilities. Dave doesn’t just do interview shows – he’s got podcasts for dads, authors, recycling enthusiasts, and even a children’s Christmas countdown show with a character named Selfie (Santa’s social media elf). Talk about creative freedom!
This is where podcasting freedom really shines. You’re not constrained by traditional media formats or gatekeepers. Want to create a 25-episode Christmas countdown for kids? Do it. Want to focus specifically on dads (and discover that 67% of your audience is actually women)? Amazing – do that too. The beauty of podcasting is that you can be as creative as you want to be.
Dave’s children’s podcast particularly inspired me. He mentioned some episodes had 20-30 tracks with sound effects and music. That’s not just podcasting – that’s audio storytelling at its finest. Your podcasting freedom means you can experiment, play, and create content that traditional media would never greenlight.
Building Community Through Podcasting Freedom
One of the most powerful aspects of podcasting freedom is the ability to build genuine community. Dave shared three essential strategies that every podcaster should implement:
Create a way for your audience to reach you – This could be through SpeakPipe for voice messages, email, or social media DMs. The key is opening that two-way communication channel.
Develop dialogue with individual listeners – When someone reaches out, respond personally. This one-to-one connection is much easier to manage when you’re starting with a smaller audience.
Facilitate connections between your listeners – This is where the magic happens. Dave uses YouTube comments to let his guests interact directly with listeners, creating community without him having to facilitate every conversation.
But here’s what really blew my mind: Dave hosts meetups twice a week on Zoom with listeners from around the world. France, Canada, the US – people gathering just to talk about podcasting. He gets to sit back and watch his community be community, without any prodding from him. That’s the ultimate expression of podcasting freedom – creating something that takes on a life of its own.
Overcoming the Mindset Barriers to Podcasting Freedom
Let’s address the elephant in the room: imposter syndrome. Dave shared a Theodore Roosevelt quote that’s become my new mantra: “Do what you can with what you have where you are.” He emphasized that you need all three components – what you can do, what you have, and where you are – and it won’t work if you don’t leverage all three. This is the essence of podcasting freedom – recognizing that you already have everything you need to start.
His practical exercise is brilliant: make a list of 10 things you couldn’t do at one point but can now do without thinking. Dave uses driving a manual transmission as his example – three pedals, two feet, and somehow it all works smoothly now. That’s proof you can learn new skills and make them second nature.
Every time that voice in your head says “I can’t do what successful podcasters do,” look at your list. These are facts, not feelings. You’ve conquered challenges before, and podcasting is just one more skill to add to your arsenal.
The Ripple Effect of Podcasting Freedom
What I find most inspiring about Dave’s story is how podcasting freedom has impacted every area of his life. He mentioned that being on the microphone regularly has improved his confidence, his relationship with his wife and kids, and how he shows up at work. That’s the entrepreneurial mindset I love – when you invest in developing one skill, it elevates everything else.
He also shared how podcasting taught him to be a better listener and communicator. Early on, he’d ask follow-up questions before guests finished answering the first question. His audience gave him feedback, and he learned to slow down and give guests space to complete their thoughts. These communication skills transfer directly to business, relationships, and leadership.
Your Podcasting Freedom Starts Now
Here’s what I want you to understand: podcasting freedom isn’t about having the perfect setup, the most polished delivery, or even knowing exactly what you want to say. It’s about recognizing that your voice matters and that someone, somewhere, needs to hear exactly what you have to offer.
Dave’s journey from one podcast to nine shows didn’t happen overnight, and it didn’t happen because he had it all figured out from day one. It happened because he started with an idea and kept going. As he beautifully put it, “The best way to podcast is to podcast.”
Your podcasting freedom is waiting for you. It’s in that idea you’ve been sitting on, that unique perspective you bring to your industry, or that story you’ve been wanting to share. The technology is accessible, the learning curve is manageable, and the community is incredibly supportive.
The question isn’t whether you have what it takes – you do. The question is whether you’re ready to claim your podcasting freedom and start the conversation the world needs to hear. Because trust me, someone out there is waiting for exactly what you have to say.
So what are you waiting for? Your podcasting freedom journey starts with a single decision: to begin. Everything else is just practice, and practice is how you get better. The world needs your voice – isn’t it time you shared it?
Connect with Dave and Start Your Journey
Want to dive deeper into the world of podcasting freedom? Dave is an incredible resource for aspiring and established podcasters alike. Here’s how you can connect with him and tap into his wealth of knowledge:
Free Resources: Check out his website podcastforfree.comwhere he’s compiled all the free tools you need to get started podcasting without breaking the bank. No expensive subscriptions or complicated setups required.
Join the Community: Dave hosts meetups twice a week (Tuesdays and Saturdays) on Zoom where podcasters from around the world gather to share insights, ask questions, and support each other. It’s a fantastic way to connect with fellow creators and learn from someone who’s been in the trenches with over 2,000 episodes under his belt.
His Shows: With nine different podcasts covering everything from “Living the Next Chapter” (for authors) to “Dad Space” (focused specifically on fathers) to “The Podcast Editing and Support Show,” Dave demonstrates the true meaning of podcasting freedom through his diverse content creation. Check out his different shows here!
Dave’s journey from music editing to hosting nine podcasts proves that your path to podcasting freedom can start from anywhere and lead to incredible places. His generous spirit and wealth of practical advice make him the perfect mentor for anyone ready to claim their voice in the podcasting space.
Ready to lighten the load and podcast with more soul?
What if your podcast wasn’t just a passion project—but a strategic move to grow your business, amplify your brand, and build legacy?
That’s exactly what we unpacked in this episode of The Soul Podcasting Podcast, where I had the pleasure of sitting down with podcast strategist and brand growth expert Chris Jordan.
Chris has worked behind the scenes (and behind the mic) with some of the biggest names in personal development and entrepreneurship—think Lewis Howes, Daymond John, Dr. Benjamin Hardy, and Brandon Turner. With over 5 years in the industry, he’s seen firsthand what works, what fizzles, and what leads to long-term growth.
In our conversation, Chris shared why smart podcasting is more than just uploading episodes and hoping for downloads. It’s about intentional strategy, brand clarity, and knowing your audience deeply. Whether you’re just starting your podcast journey or looking to take your show (or guest appearances) to the next level, this episode is packed with clarity and next steps.
Let’s dive into the biggest takeaways from our conversation.
Smart Podcasting Starts with Strategy
Too many entrepreneurs start podcasting as an afterthought or a fun creative outlet—without any real connection to their business goals. While there’s nothing wrong with loving the process (in fact, it should light you up), Chris emphasizes that strategy is the secret to sustainability.
“A lot of podcasters get stuck because they don’t have a roadmap. They launch without knowing who they’re really talking to, how to reach those people, or how to turn those conversations into growth.”
Smart podcasting isn’t about being everywhere. It’s about being strategically placed where your people already are. It’s about crafting a show that speaks directly to the pain points, desires, and journey of your ideal client—and making sure every episode has a purpose.
Chris encourages podcasters to start by asking:
What role does this podcast play in my brand ecosystem?
How will I move listeners from interest to engagement to action?
Am I showing up with clarity, consistency, and confidence?
Smart podcasting is about alignment. You’re not just showing up to talk—you’re showing up to lead.
Hosting vs. Guesting: Which Builds More Authority?
One of the biggest gems in this episode was Chris’s insight on hosting versus guesting. A lot of entrepreneurs are trying to decide whether to launch their own podcast or simply make the rounds as a guest. The answer? It depends on your brand goals.
Hosting allows you to:
Build deep trust with a consistent audience
Shape your brand narrative over time
Establish yourself as an authority in your niche
But guesting can be just as powerful when done with intention. It gives you access to new audiences, fresh visibility, and a chance to practice sharing your message across diverse platforms.
“Guesting is great for reach. Hosting is great for retention and resonance,” Chris explained. “The key is knowing where you are in your visibility journey and choosing based on that.”
So, how do you decide?
If you’re in the early stages of brand-building, smart podcasting might look like showing up as a high-value guest on relevant shows with aligned audiences.
If you already have a strong brand presence and are looking to deepen your connection, convert listeners into clients, or build a long-term content platform—hosting may be your next best step.
The #1 Mistake New Podcasters Make
Chris has seen a lot behind the scenes. So when I asked him what the biggest mistake was that new podcasters make, he didn’t hesitate:
“Trying to be everything to everyone. The broader the message, the less impact it has.”
Many new podcasters make the mistake of chasing numbers instead of nurturing alignment. They look at download stats and think more = better. But in reality, a niche, aligned audience of 200 people who are truly engaged is more valuable than 10,000 random downloads.
Smart podcasting is about refining your message until it hits the right ears—not more ears.
It’s also about setting realistic expectations. Podcasting is a long game. It builds authority over time. Chris recommends focusing on consistency and quality over viral moments. That’s how you build a brand that lasts.
One Underrated Way to Grow an Aligned Audience
With so much noise in the podcasting space, I asked Chris to share one underrated way podcasters can grow their ideal audience. His answer?
Content repurposing.
“So many podcasters are sitting on gold. They have these amazing conversations but never use them beyond the episode drop.”
Smart podcasting includes a plan for distribution and repurposing. That might look like:
Turning soundbites into reels
Pulling quotes for Instagram or LinkedIn
Writing blog posts (like this one!)
Using transcripts for SEO-rich website content
Sending snippets to your email list
You don’t need to be creating more—you need to be distributing smarter.
Chris also stressed the importance of guest collaboration. “When your guest shares the episode, you expand your reach instantly. Make it easy for them by giving them ready-to-use graphics and audiograms.”
Smart Podcasting = Smart Business
At the heart of this episode was the message that podcasting isn’t just a content tool—it’s a business development tool.
If you want your podcast to work for you, here’s what smart podcasting really looks like:
Clear audience targeting
Strategic calls to action
Seamless connection to your offers or services
Content that positions you as an expert—not just a conversationalist
Metrics that matter (leads, conversations, conversions)—not just downloads
It’s time to stop podcasting just to podcast. And instead, start podcasting with purpose.
Chris Jordan’s Shift in Thinking: A Lesson for Us All
I closed the episode by asking Chris to share a piece of podcasting advice he used to believe—but no longer does. His answer was powerful:
“I used to believe that you had to stick to the same format or structure every single time. But now I realize the best shows evolve. They stay fresh. They follow the energy.”
That’s your permission slip to stay open. To grow. To pivot. To create a show that fits who you are becoming, not just who you were when you started.
Smart podcasting doesn’t box you in. It gives you a platform to evolve in public—with purpose.
Final Thoughts: Build Legacy, Not Just Episodes
This episode with Chris Jordan was a masterclass in what it means to be a soulful, strategic, and smart podcaster.
If you’re a purpose-driven entrepreneur who wants to lead with voice, build real authority, and create a brand with impact, then podcasting might just be your most powerful tool. But only if you approach it with intention.
Here’s your next move:
If you’re considering launching a podcast, ask yourself: What role will this show play in my brand ecosystem?
If you’re already podcasting, evaluate: Am I speaking to the right audience with the right strategy?
If you’re a guest, be sure you’re choosing aligned shows and showing up with value—not just visibility.
And remember, smart podcasting is about leading with clarity, not just creativity.
If this episode resonated with you, share it with a fellow entrepreneur, leave a review, and let’s keep building a movement of purpose-driven voices who know how to lead through the mic.
Catch the full conversation with Chris Jordan on the Soul Podcasting Podcast—available on Apple, Spotify, and all your favorite platforms.
Ready to lighten the load and podcast with more soul?
No doubt, if you’re curious about this thriving industry—what it’s all about, and why everyone seems to have a mic in front of them these days—you’ve probably asked yourself the question: what is podcasting?
Maybe you already know the basics. Maybe you’ve binged a few of your favorite shows and thought I could do this! Or maybe you’re just covering your bases before launching your own soulful podcast.
Either way, you’re in the right place. Let’s dig deep into this creative medium and answer the question what is podcasting—and why you should absolutely consider starting one of your own.
So, What Is Podcasting Exactly?
At its core, podcasting is a method of distributing audio (and sometimes video) content over the internet. This allows people to subscribe to your show and listen (or watch) on demand—whether they’re commuting, working out, folding laundry, or grocery shopping.
A podcast is typically hosted on a podcast platform or website and can be streamed or downloaded to a device like a smartphone, tablet, or computer. Listeners tune in via apps like Apple Podcasts, Spotify, or even smart speakers.
In other words, what is podcasting? It’s a flexible, on-demand, content-rich experience that lets your voice—and message—travel across the globe.
Here is a video I recorded a while back that can help you figure out what equipment you need to create podcasts.
The Nuts and Bolts of Podcasting
Let’s get the technical part out of the way so we can talk about the juicy benefits (and why I believe this medium is made for soulful entrepreneurs and purpose-driven founders like you).
Podcasting = creating audio content → uploading it to a hosting platform → distributing it to podcast directories → reaching an audience.
And don’t worry—you don’t need a fancy studio to start. The barrier to entry is low, and with a little bit of heart, intention, and strategy, you can launch a professional-sounding podcast that builds trust and connection with your audience.
A Few Benefits of Podcasting
You might be wondering—beyond the basic answer to what is podcasting—why should I invest my time and energy into creating one?
Here’s why:
👉 It’s personal and portable Listeners can take your voice with them anywhere. Whether they’re walking their dog, driving to work, or meal prepping, your words become a companion in their day.
👉 It builds authentic relationships As a podcaster, you have the power to create an intimate space where listeners feel connected to you and your message. Many of my listeners tell me they feel like I’m their life coach in their earbuds—and that kind of trust is priceless.
👉 It elevates your brand Podcasting gives you a platform to showcase your expertise, tell your story, and build authority in your niche.
👉 It helps your audience on a deep level As a podcast host for 17 years now, I’ve received countless messages from listeners who were ready to give up on their business or homeschooling journey—until they heard an encouraging word on one of my episodes.
What is podcasting if not a powerful tool for impact?
What You Need for Listening to Podcasts
From the listener’s perspective, what is podcasting? It’s an accessible, easy-to-enjoy experience.
All you need is a device and an internet connection. You can listen through:
One of the best parts? Many podcasts are free, offering massive value without a paywall. Personally, making my podcasts free has helped me build trust and grow my businesses organically. (Though, private podcast feeds are a great option for premium content or coaching memberships!)
What You Need for Creating Good Podcasts
Now, if you’re ready to flip to the other side of the mic and become the creator, here’s where the magic happens.
After you’ve asked yourself what is podcasting and gotten clear on your vision, here’s what you’ll need to bring your show to life:
1. Choose a Topic or Theme for Your Podcast
Pick a subject you’re passionate about and knowledgeable in. The more connected you are to your content, the more authentic and magnetic your podcast will be.
2. Choose Quality Equipment
You don’t need a $10k studio, but quality sound matters. Start with:
Microphone: Blue Yeti, Shure SM7B, Rode NT1-A, or even a trusty Shure SM58 (which I used for 10+ years!)
Headphones: To monitor your audio and edit precisely.
3. Recording Software
Use a DAW (Digital Audio Workstation) you’re comfortable with:
Your hosting platform will generate an RSS feed to distribute your show to directories like Apple Podcasts and Spotify.
5. Marketing and Promotion
If a podcast drops but no one knows it exists…does it make an impact?
You’ll need to promote your show:
Social media
Guesting on other podcasts
Collaborations
Email marketing
6. Consistency and Dedication
Podcasting is a long game. Success comes from showing up, delivering value consistently, and refining your craft over time.
What is podcasting if not a journey of commitment, growth, and evolution?
What’s In It for Me?
Now that you understand what is podcasting, you’re probably asking: how will it serve me and my business?
Great question. Here’s what podcasting has given me personally:
Professional Growth
Podcasting challenges me to continue learning and showing up as a leader in my space.
Deeper Connections and Networking
Podcasting opens doors to conversations, collaborations, and relationships I might not have formed otherwise.
Improved Communication Skills
Over time, I’ve become more comfortable speaking, thinking on my feet, and expressing my message clearly.
Space to Grow Into My Topic
Podcasting allows you to develop your voice and thought leadership organically, episode by episode.
Human Connection with Your Audience
Your podcast becomes a vehicle for authenticity. Your listeners will hear your heart—not just your marketing messages.
Added Credibility
Podcasting elevates your authority both with your community and search engines.
When people Google you or your business, having a podcast attached to your name signals leadership, commitment, and expertise.
For me, these benefits have been more than worth the time and energy I pour into my podcasts. Seventeen years later, I’m still podcasting—because the impact continues to multiply.
Get Started with Your Own Podcast
Since 2020, podcasting has experienced a massive boom—and it’s not slowing down. The world is craving authentic, human-centered content—and there’s never been a better time to step behind the mic.
Now that we’ve thoroughly answered what is podcasting, you may feel inspired to launch your own show. If so, I’d love to help!
My team and I offer podcast coaching and launch services to help you create a soulful podcast that amplifies your voice and your mission. We can help you go from idea to launched show in just two weeks!
So, to sum it up one more time: what is podcasting?
It’s an intimate, flexible, powerful medium that lets you connect with an audience in an authentic, lasting way. It’s a space where your voice, your story, and your heart can make an impact far beyond your local circle.
And it’s an adventure—one I believe every thought leader, entrepreneur, and mission-driven creator should consider taking.
Are you ready to start yours?
If this post inspired you, I’d love to hear from you. Leave a comment below and share what your podcast idea is—or reach out if you’d like support in bringing it to life. 🎙️
Ready to get booked or need help prepping for your next interview? At Soul Podcasting Collective, we help creatives and CEOs elevate their voice, clarify their message, and prepare for podcast interviews with confidence. Want support launching your media kit or practicing your story flow? Let’s co-create something powerful. Contact us here.
In the world of thought leadership and content creation, your voice is your signature. And podcast interviews? They’re your stage.
Whether you’re stepping up as a guest or hosting a dynamic conversation, knowing how to prepare for a podcast interview is what separates a scattered, forgettable moment from a soul-stirring exchange that echoes across platforms.
This post isn’t just another checklist. It’s a call to intentionality. If you’ve been called to speak, it’s time to steward that moment with care—and that starts before the mic is ever turned on.
Let’s get into it.
1. Understand the Show’s Vision Before You Show Up
Before you say yes to a podcast opportunity, do your homework. Take 15–20 minutes to really listen in to the podcast:
What’s the tone of the host?
Who are they talking to?
What’s their vision?
Are they asking deep questions or keeping it light and tactical?
Understanding the show’s rhythm gives you context, and context gives you confidence.
If you’re serious about showing up fully, you can’t wing it. Preparing for a podcast interview means aligning your voice with the environment you’re stepping into—without compromising your authenticity.
📌 Pro tip: If the show has show notes, read them. If they have a website or brand guide, scan it. The goal is to get a feel for the space you’re entering.
2. Know Who You’re Speaking To
Every message lands stronger when it’s tailored. So before the interview:
Ask the host who their listeners are.
Get clear on their age, industry, or stage of business.
Think about what they’re really struggling with.
Once you know the listener, you can shape your answers in a way that serves. That’s leadership.
You’re not just showing up to talk about yourself—you’re showing up to add value, challenge perspectives, and create transformation.
That’s the real art behind how to prepare for a podcast interview like a pro.
3. Lock In Your Core Message
Here’s where the soul meets the strategy.
Your podcast appearance needs a clear throughline. One core message that drives your story forward. Without it, you risk rambling—and rambling costs you listeners, trust, and future bookings.
So, ask yourself:
What’s the ONE thing I want people to remember about me?
What result, mindset shift, or method do I want to highlight?
Build 2–3 talking points around this core. Then pepper in a signature story—a moment that brings your message to life.
Your voice is powerful, but your clarity is what gives it weight.
4. Prepare Your Call to Action (CTA)
You’d be surprised how many amazing interviews end with… silence. No direction. No follow-up.
Don’t let that be you.
Think about the one next step you want your listeners to take:
Visit your website?
Download a free guide?
Follow you on Instagram?
Join your newsletter?
Make your CTA short, soulful, and easy to say out loud. And remember: this isn’t a sales pitch. It’s an invitation to stay connected.
Say it with confidence and warmth—because you’re not just asking for clicks. You’re building community.
5. Practice Without Over-Scripting
This is the sweet spot between preparation and presence.
You want to practice your flow so you’re not caught off guard—but you don’t want to sound like you’re reading from a teleprompter.
Here’s how:
Record yourself answering a few common questions.
Practice telling your story in under 2 minutes.
Rehearse your CTA until it feels natural.
When you know your talking points inside and out, you leave space for spontaneity—and that’s where the best conversations happen.
You’re not here to perform. You’re here to connect.
6. Set Up Your Space with Excellence
You’ve done the internal work. Now let’s get the external setup right.
If you’re serious about learning how to prepare for a podcast interview, don’t neglect your tech:
✅ Use a quality microphone (USB or XLR preferred- Here’s a great beginner-friendly mic list from Buzzsprout if you’re not sure where to start.) ✅ Plug in headphones to avoid echo. ✅ Record in a quiet, echo-free room (closets are great if needed!). ✅ Test your lighting and internet (especially for video interviews).
You don’t need a studio. But you do need clarity, consistency, and a professional presence. Because how you show up visually and sonically is part of your brand. Be sure to pick up your Launch Confidently Checklist here.
7. Confirm the Details (and Be Early!)
Always confirm:
Date and time (with timezone!)
Platform (Zoom, Riverside, StreamYard, etc.)
If the host wants a short bio, photo, or social links
Arrive 5–10 minutes early to settle in, test your gear, and breathe.
Being early signals respect—for the host, for the audience, and for yourself.
8. Treat the Interview Like a Soulful Conversation
Forget the pressure to be “perfect.” You’re not delivering a TED Talk—you’re co-creating a dialogue.
Here’s what helps:
Breathe before you answer.
Listen fully to the host’s questions.
Don’t be afraid to say, “That’s a great question. Let me think about that.”
When you’re present, the audience feels it. When you’re real, the message lands. And when you’re rooted in your values, you magnetize the right people.
Learning how to prepare for a podcast interview is about preparing your mindset, not just your message.
9. Follow Up with Intention
Your interview isn’t over when the recording stops. If anything, this is when the relationship begins.
After the episode:
Send a thank-you note.
Ask when the episode will air.
Offer to promote it and tag the host.
Keep the connection going—collaborations often bloom from good vibes and good follow-through.
10. Repurpose the Interview
You just dropped gems. Don’t let them disappear into the podcast archive.
Here’s how to repurpose:
Turn quotes into Instagram posts or carousels
Use a 30-second audio or video snippet as a teaser. Tools like Headliner make it easy to create scroll-stopping audiograms.
Embed the episode on your website or speaker page
Add it to your media kit or pitch deck
This is what we mean at Soul Podcasting when we say your voice is an asset. You’re not just creating content—you’re building legacy.
Final Thoughts: This Is Bigger Than a Mic
If no one told you yet today—your story matters.
Your insights, your lessons, your divine downloads… they’re not just for you. They’re for the people on the other side of the mic who are waiting to hear what only you can say.
So if you’ve been invited to speak, don’t downplay it. Don’t show up halfway. And please don’t wing it.
Step into the moment like the visionary you are. Show up soulfully and prepared. Lead with value. Speak from your story. And leave your listeners stirred, not just informed.
Because when you prepare with purpose, you don’t just do a podcast interview.
You spark transformation.
Ready to get booked or need help prepping for your next interview? At Soul Podcasting Collective, we help creatives and CEOs elevate their voice, clarify their message, and prepare for podcast interviews with confidence. Want support launching your media kit or practicing your story flow? Let’s co-create something powerful. Contact us here.
On the latest episode of the podcast, I had the joy of sitting down with Angela Ross — host of SoCal Voices, former broadcast journalist, and award-winning leader in media, marketing communications, and public affairs. Angela’s voice is calm, strong, and deeply insightful — and this conversation was a masterclass in soulfully stepping into purpose through podcasting.
Whether you’re a seasoned podcaster or considering launching your first show, Angela’s story is a powerful reminder of how podcasting can be a therapeutic outlet and a vehicle for change.
Podcasting in a Time of Crisis
Angela launched SoCal Voices in response to two major cultural moments: the COVID-19 pandemic and the murder of George Floyd. Both events were triggering for her as a communicator and citizen, and rather than internalize her frustration and disillusionment, she decided to create something positive.
“I did it really to work through my own feelings… So much negativity, so much disillusionment. I needed to focus on things that made me feel safe, good, and aligned with my values.” — Angela Ross
What began as a cathartic outlet became a platform for amplifying the powerful, often-overlooked stories of Southern Californians making a difference in their communities.
From Broadcast to Podcast
With a strong background in broadcasting, Angela didn’t have to battle the technical learning curve that many new podcasters face. Her biggest hurdle? Making sure the content remained aligned with her vision for positivity and impact.
“It wasn’t about the logistics. It was: How do I do this in a way that is meaningful and helps me stay aligned with the positive things I’m trying to accomplish?”
Choosing Guests with Intention
Angela is intentional about her guests, sourcing from a mix of personal and professional networks, PR reps who understand her brand, and podcast matchmaking platforms like PodMatch. Her goal is to highlight stories that uplift, inform, and inspire — stories often missed in mainstream media.
“There are good people out there doing good things in the community. They don’t always get attention — but I wanted to give them a platform.”
A Few Favorite Episodes
Angela shared two standout episodes that continue to move her:
Dr. Susan Partovi – “The Skid Row Doctor” A physician working on the frontlines with LA’s unhoused population, treating patients directly on the streets. “She just walks right up to them and says, ‘Hey, what do you need?’”
Confidence Building for Girls – “The 2020 Club” A teacher helping young girls reclaim their confidence and learn their worth at an early age. “Girls start to lose confidence by 4th or 5th grade — she’s changing that trajectory.”
On Authenticity and Black Women in Podcasting
As two Black women navigating the podcasting space, Angela and I talked about the freedom we feel to show up fully and authentically — especially in a medium that allows us to control the narrative.
“It’s been enriching and empowering for me. Between education, experience, and family, I’ve never really struggled with imposter syndrome. I just show up and do the work.”
Her words were a breath of fresh air — a reminder that when we lead with preparation and purpose, authenticity naturally follows.
Episode Highlights & Timestamps
[2:08] – Introduction to Angela Ross and SoCal Voices
[3:00] – Why Angela started her podcast during COVID and the George Floyd protests
[4:50] – Using podcasting as therapy and a safe space for positivity
[5:01] – Overcoming mindset hurdles and launching with confidence
[5:44] – How Angela selects her podcast guests
[6:51] – Two powerful guest stories that left a lasting impact
[9:30] – Finding authority and authenticity as a Black woman in podcasting
Angela’s journey reminds us that podcasting is more than content creation — it’s a form of healing, storytelling, and activism. If you’re looking for a way to process your thoughts, amplify underrepresented voices, or spark hope in your corner of the world, take a page from Angela’s playbook and just start.
Because somewhere out there, your voice might be exactly what someone needs to hear today.
Ready to lighten the load and podcast with more soul?
So, you’ve launched your podcast—cover art polished, trailer episode out in the world, and that first mic drop moment under your belt.
But now what?
Let me guess: you’re full of ideas, your voice is your brand’s secret weapon, and you’re all in—until life gets loud, the inbox stacks up, and suddenly it’s been two weeks since your last episode. No shame here, friend. I’ve been there.
Let’s talk about the backbone of a thriving podcasting presence: your podcast schedule.
This isn’t just about plugging dates into a Google Calendar or color-coding your Airtable (though I do love a good color code). It’s about creating a rhythm—a sustainable, soul-aligned system that allows your podcast to not only live but lead in your content ecosystem.
Whether you’re podcasting as a creative founder, a service-based CEO, or a multi-passionate brand-builder, this post will walk you through why your podcast schedule is more than logistics—it’s legacy.
The Real Reason Your Podcast Needs a Schedule
Let’s get one thing straight: consistency isn’t about perfection—it’s about trust.
A podcast schedule builds predictability for your audience, which is one of the most underrated trust-builders in your business. Your listeners start to anticipate your content. They know your voice, your vibe, and your value—and they show up when you do.
Here’s what a solid podcast schedule can do for you:
Anchor your content strategy so you always know what’s next.
Train your audience to expect and engage.
Keep you accountable to your visibility goals.
Help you repurpose intentionally (hello, evergreen reels and SEO-rich blog posts).
Prevent burnout by honoring your bandwidth and batching wisely.
Without a schedule, your podcast becomes a passion project at best—and a source of guilt at worst.
And we don’t do guilt over here. We do grace. We do flow. We do strategy with soul.
Step One: Choose Your Podcast Rhythm
There’s no one-size-fits-all podcast schedule. That’s the beauty of this medium—you can shape it around your life, your energy, and your brand goals.
Here are a few schedule styles I recommend to my clients inside the Soul Podcasting Collective:
1. Weekly Drops (Standard, but Strategic)
Perfect for business owners looking to build momentum and visibility. This is the sweet spot if you’re creating a content marketing funnel around your podcast. Weekly shows can be solo episodes, guest interviews, or a mix.
Pro Tip: Make it easier on yourself by choosing episode themes for each month or quarter so your planning time is cut in half.
2. Biweekly Releases (Balanced & Sustainable)
Ideal for creatives who wear multiple hats or have a small team. A biweekly podcast schedule gives you breathing room and time to repurpose your episodes into blogs, audiograms, newsletters, and more. This method has worked out really well for me on one of my podcasts.
Pro Tip: Batch record two episodes per month and pair each release with a content repurposing workflow.
3. Seasonal Podcasting (The Soulful Series Model)
This is for the visionary entrepreneur who loves depth and intention. You drop a 6–10 episode season, then take a creative sabbatical or shift your focus to other content. When done right, this approach creates urgency, anticipation, and deep engagement.
Pro Tip: Promote each season like a product launch. Line up guests, plan your marketing, and make it binge-worthy.
Step Two: Align Your Schedule with Your Capacity
This is where we get honest.
It’s tempting to aim for a weekly release right out of the gate. But if you’re DIYing your edits, writing your own show notes, managing social content, and running a full-on business—baby, that’s a fast track to burnout.
Take a pause and ask yourself:
How many hours can I actually dedicate to podcasting each month?
Am I outsourcing editing or handling everything in-house?
How often do I want to repurpose content from each episode?
What other visibility channels (YouTube, LinkedIn, Instagram) am I maintaining?
From there, reverse-engineer your podcast schedule. If all you can handle is one intentional, high-quality episode a month that gets fully repurposed into a blog, reel, carousel, and email—guess what? That’s strategy.
More episodes don’t equal more impact.
Consistency + clarity = podcasting power.
Step Three: Create Your Soulful Podcast Workflow
Now it’s time to build your system. Your podcast schedule isn’t just about choosing days on a calendar—it’s about creating a workflow that supports your creativity and protects your peace.
Here’s a simple podcast schedule workflow to get you started:
WEEK 1: Content Planning
Review your quarterly themes.
Finalize your episode titles or outlines.
Send questions to guests (if any).
WEEK 2: Recording + Editing
Block 2-3 hours to record solo or guest episodes.
Send audio to your editor (or edit in Descript, GarageBand, etc.).
Add intro/outro and publish-ready file to your drive.
WEEK 3: Show Notes + Repurposing
Write SEO-friendly show notes or outsource them.
Turn your episode into a blog post (AI tools like ChatGPT can help you outline).
Create 1-2 social posts or short video clips.
WEEK 4: Promotion + Engage
Schedule social content.
Send out an email newsletter.
Engage with your listeners on your primary platform.
The key here is batching. When you plan ahead and create in focused sprints, you free yourself from last-minute stress.
That’s what soulful podcasting feels like—organized, intentional, and full of creative flow.
Step Four: Choose Your Publishing Day (and Stick to It)
This may sound minor, but choosing a publishing day adds structure to your entire business. Whether it’s Motivation Monday or Thought Leader Thursday, make it a signature move.
For Soul Podcasting, I love Thursdays for publishing because they give the team time to promote throughout the week—and listeners are typically more engaged midweek. But you do you.
What matters most is that you commit to your day. When your audience knows to expect you, they start weaving your voice into their routines—and that’s where loyalty builds.
Step Five: Build in Breaks and Sabbaticals
Friend, you are not a machine. You are a magnetic, mission-driven creative with a life and a legacy. So let’s normalize planning podcasting breaks into your schedule.
Whether you pause every 10 episodes or take a month off every summer, your podcast schedule should honor your personal rhythms. During those breaks, you can:
Replay popular episodes (“Best Of” series)
Publish mini updates or bonus clips
Repurpose older content for new audiences
You don’t need to ghost your listeners—you just need a rhythm that sustains your energy and vision.
Final Thoughts: Your Podcast Schedule Is More Than a Calendar—It’s a Commitment to Your Voice
Here’s the truth: podcasting is one of the most powerful platforms you’ll ever have as a founder, CEO, or creator.
But power without structure gets messy.
Your podcast schedule isn’t restrictive—it’s liberating. It allows you to show up with clarity, show off your brilliance, and share your message without burnout.
And if you ever feel stuck, unsure of how to structure your podcast or ready to hand off the editing, repurposing, and content planning to someone who gets it—that’s where Soul Podcasting Collective comes in.
We help you podcast with purpose, passion, and yes—a plan.
Let’s Keep This Energy Going
You don’t have to do this alone. You just have to start with a schedule.Book a coaching session with us to gain clarity on your podcast.
